Shirtaporter Fall Winter 2019 2020 Advertising Campaign
The Shirtaporter Collection continues its journey towards the American dream, Florida, to discover the Art Deco District of Miami Beach where the most diverse artistic styles coexist and like the motto says ‘everything is possible’.
Like the city of Miami, the Shirtaporter woman of the FW 2019 season is vital, eclectic, colorful and open to new and captivating experiences.
Experiencing, combining fabrics and prints in a new lively way, always maintaining a sophisticated allure with refined details.
The writing Miami imprinted on the fabric becomes this season’s key print, evoking a true request for love (‘mi -ami’ which means ‘love me’ in Italian); the modern appeal of the colored writing is combined with the revised folk flowers with a pixel effect that electrifies and illuminates the final image and evokes the neon signs of Ocean Drive.
Even the coats with strong and bright colours, with warm eco-fur touches characterised by inlaid stars, are the inevitable symbol of the brand; we find the stars also on the sequin and plumetis fabrics, creating a true heavenly signature; the Shirtaporter woman looks up dreamingly to discover the most striking zodiacal constellations.
Tartan and checks envelope prints and colours. Warm and relax, the explosive and adventurous souls of the Shirtaporter woman, with her strong and determined character, wants to explore and experience strong and unknown emotions.