PEOPLE OF SHIBUYA AI CAMPAIGN ‘THE VOICE OF DYNAMISM’
PEOPLE OF SHIBUYA continues to invest in innovation through the use of cutting-edge technologies and launches one of the first Brand Campaigns in the world to be completely created with the use of AI. An exclusive project, studied and developed entirely by CREAITORS, Italy’s first AI Creative Agency, to connect the Japanese-inspired brand with the most advanced technologies on the market capable of generating extremely high quality images, interpreting the product in an unprecedented key.
The new Brand Campaign ‘The Voice Of Dynamism’ connects real and digital assets that coexist harmoniously in a dynamic way thanks to an articulated creative process that aims to surprise and stimulate new points of view in the contemporary outerwear segment for which PEOPLE OF SHIBUYA continues to represent an independent point of reference, the spokesperson of an essential dynamism that has always characterised its vision, mission and product.
